LOCAL SEO COMPANY IN UAE

Win local customers and grow your revenue with our super targeted local SEO strategies.

Local SEO Services for Small Businesses

As a small business, we know how critical it is that your local customers can find you when they search online. When they Google your business name, products, or services, you want to show up at the top of the results.

At our SEO agency, our specialist team performs state-of-the-art local SEO services to amplify brand visibility throughout location-based searches across search engines. Whether you have a chain of stores or are strictly reserved for eCommerce, integrating local SEO is imperative. Just imagine you type a “bakery near me” into a Google search, and you’re provided with the top three results. Do you even scroll past these? Since just under 10% of online users won’t migrate to the second page, we’re guessing – probably not.

What is Local SEO?

Local SEO is a strategy to optimize your website to drive more organic traffic and leads to your business. Part of local SEO strategy involves optimizing your business’s Google My Business (GMB) listing, building NAP (Name, Address and Phone Number) citations, and making your website visible in the organic listings when users search for your business using local keywords, such as: house moving Dubai.

Why is Local SEO Important?

According to the statistics, local searches make up a huge chuck of the organic traffic. As researched by Google, 76% of people who conduct a local search in their smartphone visit a business within 24 hours and 28% of those searches result in a purchase. Also, according to another report from Google, searches for local places without the qualifier “near me” have grown 150%, faster than comparable searches that do not include “near me”. This shows that people increasingly expect to get results that are tailored accordingly without the need to spell out their request. Hence, this data proves that local relevance is expected, and google’s algorithms will be tailored accordingly to deliver the local results.

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Customers Want Local Search Results

Our local SEO services will help you reach highly qualified prospects in your area who are specifically looking for products and services like yours. Also, because location-based searches often result in calls and visits to your small business, local search optimization is a great way to get new customers.

Local Search Optimization

How often have you done a local search and seen a map pop up? This is called Google’s “local pack,” and it highlights the most relevant local businesses for the search. Our SEO company can help you show up in the local pack and Google map results–above normal search results. By managing your local business listings, geo-targeting keywords, and more, we can help build trust with Google so they display you higher in search.

Local Business Listings are Free Advertising

As part of our digital marketing services, our SEO company manages all your business directory listings, ensuring that your information is accurate, consistent, and optimized for local keywords. This ensures both Google and your customers can trust your information online.

Your business will definitely want the results we can offer

For any company, local SEO services prove well worth the investment. Online users continually demonstrate a clear-cut intent when searching for a particular company, product or service, whereby search engines rank listings according to their utmost relevance; pertaining to distance, star rating and reviews. Even stronger, an offline purchase is bound to ensue for 78% of mobile searches that are carried out within a local proximity – picture that!

By connecting nearby users to your business within a focused area, local SEO verifies an all-important influence over consumers’ buying power not just in Dubai, but also across the globe. Due to such stimulus, local SEO has fast become one of the most effective strategies for lead generation. Regardless of your company size or budget, our local SEO specialist team possesses the required techniques to grow your organic ranking and achieve your individual goals.

Our Local SEO Services Include

KEYWORD RESEARCH

By starting with keyword research, we discover the ideas and topics that your customers are searching for. We can even narrow by location to see how a customer may search differently in your local area vs. across the whole nation.

Our SEO company examines which keywords have the most relevance with the least competition. We identify a strong main keyword as your foundation but make sure we include a host of semantic keywords that relate to the topic.

ON-PAGE OPTIMIZATION

Our website designers, working together with our SEO services team, will optimize your website to improve your Google rankings. We’ll check for code issues, uncompressed images, uncompressed JavaScript and CSS styles… anything that can compromise your site health and performance and detract from potential search rankings.

We also double-check your overall website design’s structure as well as metadata like title tags, alt tags, and meta descriptions. Even though meta descriptions aren’t a ranking factor, our SEO company still optimizes them to include calls-to-action and increase click-throughs to your website.

LINK BUILDING

Search engines look for sites that provide the best and most relevant answers to your customers’ questions. Those are the sites that rank well in search. Our local SEO services will help put you on the map by…

Producing high-quality content marketing that positions you as an expert and
Building diverse backlinks to your that tell search engines you’re an authority on that topic.

For local businesses, we specifically pursue local links from nearby publications and influencers so you rank better in local search.

Local SEO FAQs

WHAT IS LOCAL SEO?

Local SEO helps companies reach audiences nearby who are searching for services or products you offer. This involves a suite of strategies, including a complete Google My Business listing and SEO-optimised web content targeted at location-specific keywords.

WHAT ARE KEYWORDS?

Keywords are the building block of any good SEO or PPC marketing strategy. They tell you what products and services people are already looking for, and picking the right target keywords to focus on for your own campaigns can help ensure your website is being shown to the exact audience you’re trying to reach. When used in conjunction with other SEO strategies such as link building, they can be a powerful way to drive web traffic directly to your website.

Keywords can be general or specific depending on the needs of your business. Within a local SEO approach, location-specific keyword phrases are used to ensure that users located near your company’s outlet will be able to see it first. Phrases such as “in Singapore”, “near me”, “nearby”, or “near [place]” are common in keywords used for local SEO, and can be identified using a variety of keyword research tools.

WHAT IS THE DIFFERENCE BETWEEN ON-PAGE SEO AND LOCAL SEO?

On-page SEO and local SEO can sometimes be 2 sides of the same coin! The fundamental best practices for both types of SEO are similar, but local SEO includes keyword phrases and other strategies that specifically target location-based audiences. To maximise your reach with a potential audience, it is recommended to combine on-page and local SEO tactics to start building a comprehensive search engine marketing (SEM) strategy.

WHAT IS THE DIFFERENCE BETWEEN LOCAL SEO AND ECOMMERCE SEO?

eCommerce SEO utilises SEO best practices specifically for brands that are targeting or focusing on boosting their online sales. While SEO best practices (whether for on-site, international, or local SEO) can be applied to any company, eCommerce websites have their own unique needs and goals that may require a more specialised touch. With more and more eCommerce platforms emerging, it’s easier than ever for anyone to set up their own eCommerce business – which means the competition to grab users’ attention is tougher than ever before. As Singapore’s top full-suite digital marketing agency, our Digital Marketing Specialists are attuned to the intricacies of excelling at both local SEO and eCommerce SEO and can provide you with tailored suggestions to boost your competitive edge.

HOW QUICKLY WILL IT TAKE TO RANK MY WEBSITE USING LOCAL SEO?

Patience is the key to any type of SEO strategy, be it local or global. Many factors can contribute to the time it takes for your website to rank above local competitors, including the age of your website, the keyword difficulty of localised target keywords, and on-site and off-site implementations. At First Page, we know just how competitive the local market is – for just about any business in any sector! As a leading full-suite digital marketing agency, we monitor your site’s progress once all implementations are completed, and constantly fine-tune everything from keywords to content strategy to ensure that your local SEO strategy is on the road to success.

WHAT IS GOOGLE MY BUSINESS?

Google My Business (GMB) is an essential local SEO tool for helping businesses and corporations of all sizes and scales obtain better recognition across Google’s various platforms and websites.

Your GMB profile appears when users search for your company’s name on Google or any Google platform (such as Google Chrome or Google Maps) and it might even be the first impression they have of your business. Maintaining a comprehensive and up-to-date GMB profile not only helps boost your website ranks on Google’s search engine results page, but also enhances your business credibility with Google’s algorithm. This improves your company’s online reputation in the long run, making it more likely that users will organically see and interact with your website in their search results.

WHAT IS LINK BUILDING?

Link building is an off-page SEO strategy, and refers to the process of acquiring high-quality hyperlinks on other websites that direct back to your own. This informs search engine algorithms of the quality and reputation of your website, enabling them to understand your website and its contents better.

Link building for local SEO entails identifying and acquiring backlinks from relevant local sources to drive local referral traffic to your website. This not only establishes your business or company as a reliable destination for specific products and services, but can also help you build a local community to help further your own strategic goals.

WHAT IS THE DIFFERENCE BETWEEN LOCAL SEO AND PPC?

Both local SEO and PPC are great digital marketing techniques, but they take different approaches to help you achieve your goals. Local SEO revolves around using locally relevant location-specific keywords to direct organic traffic to your website, and connect you to users in the area who are searching for products and services offered by your company.

In comparison, Pay-Per-Click (PPC) campaigns are paid traffic, such as Google Ads, that will enable your website to appear at the top and bottom of SERPs. This helps you immediately reach consumers who are already searching for products or services related to your company, ensuring you can drive massive traffic to your website and generate new sales leads.

One way to optimise your local SEO strategy is to combine PPC and SEO content marketing using the right target keywords. This lets you bring in immediate leads using PPC while also building up your website’s local reputation and domain authority in the long-term. Over a period of time, this can help boost your overall brand identity and make your website a go-to resource for users in your area.

HOW IMPORTANT IS CONTENT MARKETING TO LOCAL SEO?

Content marketing has quickly emerged as one of the best ways to reach out to new and old audiences alike. Quality content marketing helps you cut through the noise and reach new customers, building your brand reputation and website authority over time. In Singapore, content marketing has become a key strategy to building up your local SEO reach. Our content marketing specialists are able to deliver premium content writing that takes local and cultural cues into consideration, and helps you gain customers’ attention away from other local competitors.

WHY IS LOCAL SEO IMPORTANT?

A comprehensive SEO strategy is key to helping your business grow – but having dedicated local SEO practices in place ensures that your business is growing and reaching the right audiences here in Singapore. Improving your local SEO capabilities ensures that your company appears at the right place and right time for interested users – allowing you to corner an even greater share of a competitive market.

How Can Local SEO Help My Business?

HOW CAN LOCAL SEO SECURE MY BUSINESS’S POSITION?

In terms of how to improve local SEO results, having an optimised website is essential, though it’s not merely enough when securing a place in the local pack. As soon as you enter a local search such as “bakery near me” or “sushi near me”, the outlined box that Google returns is otherwise known as a ‘local search pack’. A business that appears within this pack is in a superior position with maximum exposure, increased traffic and of course, is set to engage nearby leads just waiting to make a purchase!

As part of an effective local SEO campaign, we utilise Google My Business (GMB) as a primary tool in best displaying your business across various search engine results. At First Page, we keep you ahead of the monumental 44% of businesses who haven’t secured a GMB listing – providing you with an instant edge over the competition!

WHAT TYPE OF BUSINESS SHOULD USE LOCAL SEO?

Any business that wants to up their competitive edge against other local businesses should consider adding local SEO into their digital marketing strategy. Though Singapore might be a relatively small market compared to our regional neighbours, local entrepreneurs and business owners will be the first to tell you that their respective industries are highly competitive, and growing with new competitors every day!

From Youtube ads to social media marketing, Singaporean companies are constantly experimenting with new ways to stand out from the crowd. Ensure that your company has what it takes to succeed with a solid local SEO strategy that draws relevant and interested users right to your website or stores.

IS LOCAL SEO FREE?

It does not take a penny to build up the health of your local SEO and rank on local search results as compared to paid search. However, it does help to engage a digital marketing partner to guide you with your strategy, especially if you are not well-versed with the technical aspects of the search engines. With First Page, you can rest assured that your campaign will make use of the best practices, with continued effects on search long after your project ends with us.

HOW DO I GET STARTED WITH LOCAL SEO?

Just reach out to us! One of our Digital Strategists will help to assess your business needs and requirements to recommend a suitable local SEO strategy to help you get ahead of the competition. As Dubai’s #1 full-suite digital marketing agency, First Page is dedicated to using sustainable SEO practices to help you build your company’s local presence in the long-term – even after your contract with us ends.

HOW DOES LOCAL SEO HELP MY BUSINESS?

Online users today demonstrate clear intent-driven search behaviour when they need to purchase a product or use a service. Moreover, 78% of all mobile searches carried out within a local proximity convert successfully. This makes local SEO an important strategy for businesses, especially for brick-and-mortar enterprises, for whom store visits and purchases are a critical source of revenue.

WHAT IS FIRST PAGE’S LOCAL SEO PROCESS?

Our local SEO process includes several key steps:

Perform a website audit and provide recommendations
Check core website vitals
Enhance your page speed
Optimise your content using localised and/or location-specific keywords
Build backlinks

The specifics of any SEO strategy varies from company to company, but our dedicated Digital Marketing Specialists will be able to advise you on the best practices that suit your business needs.

HOW DO I PICK THE RIGHT SEO AGENCY FOR MY COMPANY?

There are several key things to keep in mind when choosing the best agency to pursue your local SEO strategy with:

How ethical and effective their SEO tactics are
How they assess and respond to your business goals
Their reviews from trusted individuals
How regularly and robustly they track your campaign progress against timelines
How well you can communicate and work with your assigned marketing specialist

HOW CAN FIRST PAGE HELP?

More traffic, more leads and more sales – it’s all in the works. At First Page, our local SEO specialist team provides you with a vigorous campaign tailor-made to cater to the specific placement of your individual business. We also focus on how to best optimise local SEO for ranking your business higher and higher across search engine results within a set region.